Summary Leadership 1-10

Leadership Chapter1: Developing Leadership Communication Strategy

This chapter discussed about the leadership communication which emphasized on establishing a clear purpose developing a communication strategy, analyzing an audience, and ensuring we use the most effective organization structure.
In this chapter, I learned to do; establish a clear communication purpose, develop your communication strategy, analyze your audiences, organize written and oral communication effectively.
The objectives have to set as well as we should find the best ways to accomplish them.
First, we need to set the clear purpose in communication with your audience, a , and then generate the ideas by using brainstorming, idea mapping, journalist’s questions, and decision tree. Then determine the communication strategy. The first thing that need to be analysis; what is going on in the organization, market, industry, world. Then consider the components which focused on purpose, message, medium/forum-the best channel for message delivery, spokesperson-the proper person to deliver the message and timing matter, audience, and feedback. We have to analyze the audience to approach and shape the messages. Finally, we need to choose the best way that contain good organization to present our ideas to the audience by using both written and oral. Selecting organizational devices, using the pyramid Principle, and creating a storyboard are techniques that help us be more logical that anyone can follow and understand the points.


Leadership Chapter2: Creating Leadership Documents

This chapter talked about creating leadership documents that accomplish our communication objectives by learning to do the following;

-Select the most effective written communication medium.

-Create individual or team documents.

-Organize document content coherently.

-Conform to content and format expectations in correspondence.

-Include expected contents in reports.

-Format business documents effectively.

We start with selecting the mediums one of two broad types of professional documents such as text message, e-mail, memo, letter, discussion outline, chart pack or deck, and the another one is report (including proposals, progress review, performance reports, and research documentation). Correspondence and Reports are two major types of document.
Individual document creation is composed of Analyzing and Planning, Creating and Developing, and finally Refining and Proofing.

It also teach us how to conform to content and format expectations in correspondence (letters, memos, and e-mails), including expected content in reports. Formatting is important in creating a professional appearance for all of your documents, correspondence and reports. It’s easier for the audiences to read. The documents should conform to the business writing standards such as Layout, Spacing and Alignment, Font type and size, Using heading, and Formatting lists.
This chapter directly focused on helping us to create leadership documents the accomplish our communication objectives. In addition, we have knowledge that using a logical structure and effective organization and by making sure your document conform in content and format to typical business expectations are the processes of achieving coherency.


Leadership Chapter 3: Using Language to Achieve a Leadership Purpose

This chapter talked about the use of the right words in the right way to achieve the leadership communication. The goal of this chapter is to help students create a positive ethos through the effective usage of language.
We first need to process the confidence our knowledge and the ability to capture the content. We should the clear writing which is directly to the point by using free of jargon, pomposity and wordy constructions. Follow the ten guidelines could help achieve the greater conciseness;
- Avoiding the overuse of the passive voice
- Avoiding expletives
- Avoiding the use of prepositions idioms
- Avoiding the overuse of relative pronouns
- Avoiding the repetition of words and ideas
- Not overusing descriptive words and particularly adverbs
- Avoiding weasel words and ambiguous non committal words
- Being aware of jargon and other kinds of gobbledygook
- Avoiding nominalizations
- Avoiding redundancies.

If we can follow all the guidelines, that means we aware of the problems and accomplish the goal. We also can use the word program to help us reach the goal easier, but we have to make sure and be aware of the disadvantages of it as well by setting it clearly or letting someone to check our work, so that our work is going to be more effective.


Leadership Chapter 4: Developing and Delivery Leadership Presentations

This chapter focused on how to present message effectively through Three “P” process which consists of Planning, Preparing, and Presenting. The process provides an approach each step strategically to develop and help us be more confident for our presentations.
Planning your presentation is of determining your strategy, selecting the medium and the delivery method and organize and establishing a logical presentation structure. The second “P”, Preparing a presentation to achieve the greatest impact focused on developing the introduction, body and conclusion, creating the graphics, testing the flow and logic, editing and proofreading, practicing to facilitate effective delivery. The last one is presenting effectively and with greater confidence by controlling the nerves, keeping your eye contact, gesturing naturally (such as bending your arms, keeping elbow at people’s sides.) and keeping the stance between you and the audience, keeping your voice loudly enough, delivering effectively with visual aids ( eye contact, stance, voice, transition, timing, technology), and handling Q&A.

Leadership Chapter 5: Using Graphics and Poerpoint for a Leadership Edge

This chapter focused on when and how to use graphics effectively, provide some basic guidelines for designing effective graphics, and deliver some guidance on designing and presenting PowerPoint slides. We learned to recognize when to use graphics, select and design effective data charts., create meaningful and effective text layouts, employ fundamental graphic content and design principles, make the most of PowerPoint as a design and presentation tool. To reinforce the message, provide a road map to the structure of a presentation, illustrate relationships and concepts visually, support assertions, emphasize important ideas, maintain and enhance interest, these all can be done by using graphics. Also we need to clarify what type and content of our messages should be added or can explain best. Then we create the layout and employ fundamental graphic content. We have to use the power point as a tool to communicate more effectively. We can follow the ten guidelines to make it easy as following;
- decide on the message- use graphics for the right reasons
- select the right kind of graph to illustrate the message- use integrity in selecting and designing all graphics
- keep the graphic simple- use a title captures the “so what” of the slide
- create the own PowerPoint template or modify the standard ones- make the font size and any graphic images large enough
- be careful with the color selections - avoid overusing or misusing animations.


Leadership Chapter 6: Developing Emotional Intelligence and Cultural Literacy to Strengthen Leadership Communication

This chapter focused on Emotional Intelligence and Cultural Literacy which are important to communicate with others effectively. We first have to understand and connect emotional intelligence to leadership styles (visionary, coaching, affiliative, democratic, pacesetting, and commanding). Also we should increase our own self-awareness by using popular psychological profiles and the MBTI.
MBTI consists of dichotomies;
- Introvert vs. Extravert : indicates how you are energized.
- Sensing vs. iNtuitive : suggests how you are interpret or understand the world.
- Thinking vs. Feeling : shows how you make decisions.
- Judging vs. Perceiving : suggests your approach to life and work.

Nonverbal communication is one of the cores of leaders that can improve their communication skills. We should also learn how to be a good listener and give feedback to the speakers to develop the emotional intelligence.
We can learn about cultural literacy also. If we know the importance of cultural literacy, we can define the culture. The emotional intelligence and cultural literacy affect the climate and morale of the organizations and the group to lead. For leadership communication, emotional intelligence and cultural literacy is a kind of strategy that includes writing and speaking skills in the f the leadership communication.


Leadership Chapter 7 : Leading Productive Management Meetings

We learned about how the leaders plan and conduct productive meeting.
To ensure your meetings are productive, you must conduct the necessary planning by
- clarify purpose and expected outcome
- determine topics for agenda
- select attendees- consider the setting
- determine when to meet
- establish needed meeting information

We should consider the decision-making approach that you plan to use, clarify leader and attendee roles and responsibilities, and establish meeting ground rules.
When the meeting problems and conflicts happened, skilled facilitators should be prepared to 1) handle some of the most common meeting problems 2) manage meeting conflict 3) deal with issues arising from cultural differences. We can manage the conflict by applying different levels of assertiveness and cooperation. Culture differences concern should be realized to narrow and limit the potential conflict. The last step is ensuring meeting lead to action by assigning specific tasks to specific people, reviewing all actions and responsibilities at the end of the meeting, providing a meeting summary with assigned deliverables included, and following up on action items in a reasonable time.

Leadership Chapter 8: Building and Leading High-Performance Teams

This chapter talked about how to build and lead the team effectively. After we know that the team is the best approach to achieve goal, the organization knows how to manage team issues and processes and know how to resolves the conflicts, the company technology supports team communication, and the performance can be measured. There are several processes to establish.
Establishing the necessary team work process including: creating your team charter,using action and work plans,delivering the results, learning from the team experience. Action plan allow the team to see the big picture of the project meanwhile work plan becomes a more specific elaboration of the action plan. The team's performance is up to the ability of the team to delivery the results of its work. Team member should learn each other's experience of being on the team. The talent can solve the problem, however, the talented people clash. We can improve the ability to work together smoothly by taking time to know each other's current situation (Position and responsibility), Work experience, Expectations, Personality, and Cultural differences.We can classify the internal team conflict into four types; Analytical conflict, Task conflict, Interpersonal conflict, and Roles conflict. We use three approaches to manage the conflict; One on One (Individuals involved work it out between themselves), Facilitation (Individuals involved work with a facilitator or mediator), Team ( Individuals involved discuss it with the entire team).Virtual teams are geographically dispersed and rely primarily on technology for communication and to accomplish their work as a team.Virtual also provide challenges in communication:1 Loss of context and nonverbals,2 cultural differences.3 sharing information.4 trust.

Leadership Chapter 9: Establishing Leadership Through Strategic Internal Commnication

This chapter introduces the ideas of recognize the strategic role of employee communication, assess internal communication effectiveness, establish effective internal communication, use missions and visions to strengthen communication, and design and implement effective change communication. We should ensure the employee communication connects to the strategic objectives. We should assess the employee communication effectiveness in order to coach or encourage them for accomplishing the organization’s goal. Supportive management, Targeted messages, Effective media/forum, Well-positioned staff, and Ongoing assessment are core factors of the effective internal communication.The mission and vision need to be concise. The strategic objectives are developed to make the vision. Cascading meeting is the way to test the employee about the mission and vision. It might start with the upper level of the organization broken into functions or division and then give way to cross-level, functional, or divisional meetings. Going through some soft of vision discuss, it can strengthen internal communication by bring forward and disagreements for senior manager can create a common share view and focus. In the closing, we know the major efforts associated with change, internal communication. Designing and implementing effective change communication should begin with determining the scope of the change communication program, and then structuring a communication program for major change.


Leadership Chapter 10: Leading Through Effective External Relations

We will get help from the guidelines to manage external relations in daily encounters and in crisis situation toward the company’s positive image from this chapter. Leading through effective external relations points out that a positive public image or reputation affects a company’s ability to achieve success. It provides approaches to projects a positive image in public from four aspects.

The company should clarify purpose and strategic objectives, also the messages communicated in all external materials should be clear and consistent. Major external stakeholders (media, community, customers, investors, analysts, board, partners, distributors, suppliers or vendors, trade associations, unions, interest groups, retirees, competitors, government agencies, and the public at large) should be identified as well.

Company can design the campaigns that carry out ambitious program to champion product quality and customer service, maintain systems to screen employee activities for reputation side effects, demonstrate sensitivity to the environment, hire internal communication staff and retain public relations firms, to promote for building and maintaining a positive image.

This chapter provides guidelines to help manage external in case that company face with the crisis situations: develop a general crisis communication plan and communicate it, respond quickly, Make sure you have the right people ready to respond with the same message, Put yourself in the shoes of your audience, Do not overlook the value of the web, Revisit your crisis communication plan frequently, Build in a way to monitor the coverage, Perform a postcrisis evaluation